This is the digipak for Coldplay's Viva La Vida. It has four sides with an outside cover and back as well as inside artwork. The back shows the songs which are on the album and hosts the bar code. The front shows the artwork that remains consistent throughout the rest of the products relating to this album. This is done to create synergy. The inside has images relating to the band and to the product to further create synergy. By analysing this digipak, we've learnt that the back of the digipak will be where most of the information is kept. Furthermore, we have learned that the images on the inside must help to create synergy.
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